Source: MSNBC
by Jean Chatzky
Why don’t you invest? There are four reasons:
1. Investing bores you. For some women, the mere words “Wall Street” elicit a big yawn. Sixty percent of all women say they want to spend as little time as possible managing their investments.
2. Numbers make your eyes glaze over. If you can’t get past the basic math, it’s very difficult to get yourself to make even the simple decisions, such as how much of your money you want to invest and what percentage of your income it should be. (If I’m talking directly to you, there’s a whole chapter in the book devoted to math anxiety.)
3. You don’t speak the language. I spent a few years working on Wall Street and I remember initially feeling like I was in a foreign country. The terminology — p/e ratio, basis point, Excel — swam in one ear and out the other, and I would reach for the bottle of Advil long before the day came to an end. A huge number of women — 47 percent — feel that way.
4. You’re scared. When you come right down to it, you’re afraid if you invest your money, you’ll lose your money. That’s why so many of you keep your money where it’s “safe” in the bank. Losing money is no fun. But even if you’ve been burned in the past, you have to realize that investing losses are like any other losses. You have to grieve them and move forward. That means determining what you need to do to have a better experience in the future.
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