I believe that in June 2009 the smart money started putting the pieces together. Â It was the first of a string of disappointing earnings calls for Research in Motion (RIMM). Since then, its stock price has been sliced in half. Â RIMM’s shareholders believe that the sell-off has been overdone. Â The company itself believes that as well and announced a share buyback plan at it earnings call in June. I love Fred Wilson’s take on buybacks (Why I don’t like Buybacks).
Personally, I believe the street has it right. Â Due to Apple and now Android based phone dominance at the high end, RIMM’s growth has been regulated to the emerging markets. Â This is a thriving and growing market, but it is also very cost sensitive. Â The combination of selling fewer high end devices and more devices in cost competitive countries has led to a rapidly declining average revenue per device. Â Last time I checked, Wall Street doesn’t reward high multiples to companies that can only grow by cutting prices.
It is grim in Research in Motion land, but it could be worse. Â Many investors remember another Canadian tech giant Nortel.
Nortel was a dominant Canadian Telecom company. Â In its glory it employed well over 90,00 people and its market capitalization accounted for more than a third of the total valuation of the Toronto Stock Exchange. Â Nortel was one of the most spectacular casualties of the internet bubble. From September 2000 to August 2002, Nortel’s stock price plunged from C$124 to C$0.47.
RIMM’s stock price slide will not reach “spectacular” levels, but its descent will continue until there is a significant strategic shift at the company.  Here is my prescription for preventing the Nortel’ing of another Canadian giant.
- Concede the consumer market to Apple and Android. Â As RIMM attempts to compete in the consumer market it is slowly losing its bread & butter enterprise customers. Â Enterprise is not sexy, but it is profitable.
- The enterprise is under tremendous pressure to start supporting Apple and Android devices. Â Stopping the bleeding will not be as simple as redirecting resources from consumer to enterprise, but it will help. Â Cisco just announced a tablet device targeted towards business users. Â RIMM’s mission should be to dominate all mobile devices in the enterprise space.
- The following solves a multiplicity of problems because Microsoft needs this as desperately as RIMM. Â Partner with Microsoft to deliver its next generation OS. Â Microsoft’s Windows Phone 7 is the “Field of Dreams” of software – if we build it they will come. As Win Phone 7 is being positioned – there is no need for it.
- Android solves the problem for mobile device hardware manufactures without OS expertise. Â Why would HTC or Motorola need a phone running Android and Win Phone 7? Â Add in the fact that Android is free and there will be a cost associated with Win Phone 7; Win Phone 7 is a dead man walking.
- A better approach would be for Microsoft to do a exclusive deal with RIMM to provide their OS. Â This addresses two problems: Win Phone 7 has a problem to solve and RIMM has a next generation OS. Â Also, both companies are strong in enterprise and could possibly find other areas of synergy to exploit.
- There have been many calls for a Microsoft buyout of RIMM. Â I won’t happen. Â First, the failed Yahoo buyout attempt is too fresh on Microsoft’s mind. Secondly, RIMM would be just as bull headed as Yahoo if not more so. Â Mike Lazaridis, RIMM President and Co-CEO, founded the company. Â This is his baby. He ain’t selling.
If this were to ever happen, which I doubt, Â it is at least a year away. Â First, RIMM’s next super phone, to be released this summer, must fail. Â Apple could easily seal that fate by announcing an iPhone on Verizon. Â Secondly, Win Phone 7 must fail. Â Since it is not scheduled for release until Christmas and if they kill it as fast as the Kin – we are looking at March 2011 wake.
That sets us up for a blockbuster partnership announcement next summer. Now if only Apple and Google will stop innovating while this materializes – all will be well….